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Discover more at www.imprev.com..
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Buyers' interest in virtual tours has increased by 50% in recent weeks. Bring the buyer's imagination to life by implementing a fun way of integrating a detailed iGUIDE floor plan with the ability to add furniture, lighting, and finishings by using Floorplanner. The house becomes a 'Home' when the...
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Virtual tours and online research have taken an even more important role in buying a new home than ever before, with drones providing valuable footage that simply can't be obtained in any other way.
How Buyers Are Adapting to Shopping in the COVID-19 Era
The good news is that even with all of...
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Be descriptive without going overboard.
For example, instead of a filename titled "IMG_001.jpg," try "2-story-townhouse-Boise-Idaho," if that's what you're going for.
The latter has a nice (clickable) ring to it, don't you think?
Also, make sure that your Alt Tags are optimized for SEO so that...
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Honing in on a local area will make your brand stand out and get you recognized as the local expert.
What are some secrets to becoming a local expert?
Use virtual tours in your new real estate marketing plan
It's no secret that consumers are using technology at a faster rate than ever before.
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By sharing valuable content, showcasing property listings and providing market insights, you can build trust and rapport with your audience.
Social media also provides a platform for featuring client testimonials, further strengthening credibility and attracting potential leads.
Mastering online...
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With the advent of virtual tours / 3D walkthroughs and accurate floor plans, potential buyers can explore properties in detail from the comfort of their homes.
Benefits for buyers
Buyers love remote home buying for many reasons. One big plus is the time-saving factor. By skipping in-person...
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They also offer property details, detailed measurements, photos, local maps, and more — all branded to you and featuring your contact information.
You can also promote your virtual tours in your offline marketing. Use a QR code or short URL that leads to your tour on yard signs, flyers, postcards...
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So when we spotted the following infographic while cruising around the web earlier this week, we knew we had to share it.
The infographic contains great information for any kind of business to optimize their YouTube channel, but we'd like to add a few notes that are specifically helpful to agents...
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IDX syndication of virtual tours drives a lot of views, and, done correctly, will provide some additional SEO benefits that can accrue to the broker website in the form of backlinks. Moreover, branded virtual tours are not being syndicated well on third party listing websites like Realtor.com,...
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They want the ability to virtually tour homes without someone else deciding what they can and cannot view.
If other agents in your market offer this service and you don't, the chances are pretty good that you won't get the listing.
Do yourself a favor and earmark some marketing dollars for at...
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3D virtual tours can make all the difference when the consumer is choosing a property. If you haven't been including these marketing tools, you are missing the mark.
How you can improve
Education benefits everyone. Understand why it is important to include floor plans and accurate measurements...
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VR technology allows real estate agents to create immersive experiences that give clients a better sense of the property's layout, features, and overall vibe rather than just showing them photos and videos of the properties.
For instance, the company Matterport, which produces 3D virtual tours of...
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Happy optimizing!
To view the original article, visit the Transactly blog..
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Offering virtual tours of your properties is a great way to attract busy buyers and sellers. These immersive experiences allow potential clients to explore homes from the comfort of their own living rooms, which can lead to more serious inquiries.
Strategy 9: Continue to (gently) follow...
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Garry Wise, of Paperless Agent, recommends that after you demonstrate the CMA or review videos or virtual tours on the device, turning over the iPad to the customer to "move" the program along builds trust and confidence.2. It's reported that there are over 900,000 apps out there for us to use,...
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Matterport currently works on Google Cardboard and Gear VR headsets in combination with a free app..
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These other developments were using 2D black and white elevation images and half-finished build photos in their marketing, not holding a candle to the photo-realistic external renders, 360° internal renders and virtual tours used by this savvy agent.
What exactly are renders?
3D renders are also...
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Prepare the listing with professional real estate photography and 3D virtual tours so your virtual showings and open houses communicate value to potential buyers.
The Effect of Supply and Demand
Market value can get a little tricky. Value based on activity in the current market can cause prices...
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Virtual Tours
Virtual tours were gaining popularity pre-pandemic, and they've now become the primary "initial" way of viewing a home.
Be sure to include versions that allow for 3D viewing and 360° movement – to enable prospects to view a property as if they were inside.
2. Aerial Drones
Drone...
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